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It’s Not the Idea. It’s the Execution.
Category:
"Tools"
As you can see in the article 105 Business Ideas at www.zeromillion.com ideas are a dime a dozen. Unless you have a Ph.D and are doing cutting edge research at a top university, in most cases if you have thought of a business idea, someone else has thought of it too.
How, in your own lives can you find and more importantly create opportunities?
In the Chinese language, you have the character representing crisis and the character representing change. When these are combined you have the character representing opportunity. Now why is that? Why is it that when crisis and change merge you have opportunity?
Obtaining publicity is similar to obtaining free advertising, except better, as the advertising comes in the form of a trusted third party recommendation or mention. Third party endorsements have great credibility to viewers, listeners, and readers and can generate many more leads than a paid ad.
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